Shooting Schedule

Choice of Trailer Type

For our trailer we decided it would be beneficial to incorprate both styles, Scene and Highlights. We introduced our trailer through a scene of the film. This helps to establish the setting of the story making it understandable for the audeince to follow. An example of this being done in another trailer is 'Cloverfield'. The scene trailer is used well here as you are able to follow the events occuring. We decided not to continue with the scene style throughout the whole of the trailer as this may come across as boring and drag.
 

 

Once we had introduced the storyline we decided to then switch into showing the main highlights of the trailer. Quick snappy shots really grabs the viewers attention. This allowed us to build pace creating excitement. At the very end we added in a jump scare. Not only does this gain a reaction from the audience it makes our trailer more memorable and people will be eager to watch the actual film. An example of a highlights trailer can be seen in 'Paranormal Activity'. The style is used well here in order to build tension and anticipation.
 

Shot Lists

Horror Trailers: Focus Group Feedback

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 5/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

•  A range of shots
•  Ending was good

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• No swinging in the hanging scene (A little unrealistic)

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 5/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

•  Hanging Scene

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• Text is too quick
• Hanging scene, the foot is not on the ladder when It is kicked

NAME OF TRAILER: LULLABY                                        YOUR SCORE: 8/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

•  I liked the setting and the narrative
•  Good camera angles

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• When the ladder in the hanging scene is kicked away your other foot hardly moves as if you were not standing on it
•      Used "Hush Little Baby" twice near the end

      NAME OF TRAILER: LULLABY                                            YOUR SCORE: 7/10          

       WHAT DID YOU LIKE ABOUT THE TRAILER?

•     Has a flowing narrative
•     A nice speed to it
•     A variety of angles 

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• Different types of cuts
• Fade into inter-titles is needed

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 7/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• Good shots from different angles

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• Flow during the middle

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 7/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• Liked scene of hanging
• Liked the ending
• Like the music “I’m Back”

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• First half needs more
• Story-line needs to be more clear
• Bit slow

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 6/10

 WHAT DID YOU LIKE ABOUT THE TRAILER?

• The hanging scene
• The use of music at the end
• The mirror scene

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• I thought there was too much being shown of the past and the woman’s life before
• The shots could be quicker

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 7/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• Jump scene at the end was good
• Fast paced bit in the middle worked really well
• Hanging bit was really good
• “I’m Back” sounded really effective

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• More close ups
• Beginning was a little confusing

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 6/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• Ending shots
• Montage after suicide
• Creepy music

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• Narrative is confused

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 6/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• End music
• Light flicker works well
• Good jump scare
• I like the mirror part

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• Slightly clearer narrative

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 7/10

 WHAT DID YOU LIKE ABOUT THE TRAILER?

• Good music at end of hanging scene
• Liked mirror bit
• Flashing lights

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• A bit confusing narrative

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 7/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• The music
• The photograph shots
• The close ups of faces

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• Shots are slightly short and quick at the beginning

NAME OF TRAILER: LULLABY                                             YOUR SCORE: 7/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• Really well shot (Close up at the end)
• Loved the creepy lullaby
• Lots of quick shots work well especially Alex’s hair

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• A shame about the music
• Some of it could have been shot a bit smoother
• Story-line needs a tiny bit of work

NAME OF TRAILER: LULLABY                                         YOUR SCORE: 7-8/10

WHAT DID YOU LIKE ABOUT THE TRAILER?

• The flickering lights are really good
• Good story-line
• End music works well

WHAT DO YOU THINK COULD BE IMPROVED IN THE TRAILER?

• Hanging scene could have had a bit more pace and emotional reaction